Internet World - 1st May 2008

KMP's Chairman, Bill Daring spoke at Internet World on Thursday 1st May with our associate, Sitecore.

Download the presentation slides.

Bill appeared in the Content Management Theatre from 1.30 - 2pm. See the schedule .

The event, which took place from the 29th April - 1st May attracted over 300 companies in the digital marketing industry, including the BBC, ITV and MySpace.

Bill's talk was about the " Processes for the Development of a Content-Managed Website ," using a recent case study on our client, Chester Zoo .

Topics covered include:

• the key challenges in re-launching a website
• taking responsibility for a website's content
• taking advantage of Social Network Marketing
• the challenge of balancing the creative and content needs of a website

See the floorplan